Where:Media Education Foundation’s Community Room, which is located in the Woodstar Café building at 60 Masonic Street, Northampton
Date & Time:Thursday, February 28, 2008
5:00–5:30 p.m. – Networking with Light Refreshments
5:30–8:30 p.m. – Program
Suggested Donation: $35 per person A portion will be used to support Hidden-Tech.

Whether your Web site is a simple brochure or a database-driven, e-commerce-enabled profit center, you want to maximize its value to your organization. This program brings together considerations from strategic marketing, Web content creation, Web site design and management to present 30 ways to improve your Web site without busting your budget. The session includes reviews of real web sites to show the presenters’ recommended evaluation criteria in action.

You will receive a self-test to use in judging how effective your current Web site is; for those who haven’t launched a site yet, this self-test will point out important issues you need to consider in your Web site preparation. You will also receive a list of on-line resources that offer more valuable advice.

Presenters:
Silvana Gravini, www.silvana.net
Karen Utgoff, Karen Lauter Utgoff Consulting www.utgoff.com
Jeanne Yocum, Tuscarora Communications, Ltd. www.yourghostwriter.com